Shopify Academy Style Snack Example

Welcome to a special Galentine’s Day edition of the E3 Style
Snack! Today we’re talking about parallel structure (specifically in
bulleted lists)

Parallel structure is a stylistic device in which similar or related elements are expressed in the
same grammatical form, creating balance and symmetry – sort of like the gridlines on Leslie
Knope’s beloved waffles. So for bulleted lists, here are some things to keep in mind:
-Consistent structure: Start all bullets similarly, using same grammatical form, like all
verbs or all nouns (e.g., “Create,” “Define,” “Track”)
-Avoid mixing: Keep all phrases or sentences uniform
-Consistent conjunctions: Use the same conjunctions when linking items

Here’s an incorrect example:
For Galentine’s Day, Leslie gave her lady friends:
Taking them on a date to see Mouse Rat live in concert
A mosaic of each person made from crushed bottles of their favorite diet soda
A personalized 5,000 word essay on why they’re all so awesome

And here’s a correct example:
For Galentine’s Day, Leslie gave her lady friends:
A bouquet of hand-crocheted flower pens
A mosaic of each person made from crushed bottles of their favorite diet soda
A personalized 5,000 word essay on why they’re all so awesome

And in case you’re like, “What is Galentine’s Day?!” – It’s like Lilith Fair, minus the angst, plus
frittatas